DUBAI, UNITED ARAB EMIRATES (10 January 2025) — Audi has kicked off its 2025 campaign with a bang, debuting three new RS models at the iconic Michelin 24H DUBAI 2025 at Dubai Autodrome. Combining Audi’s motorsport legacy with advanced innovation, the new the RS 3, RS Q8 performance, and RS e-tron GT performance models represent the pinnacle of engineering and design. Catering to both performance enthusiasts and those seeking luxury, these models reinforce Audi’s reputation for excellence across the Middle East.

A Versatile Line-Up with New Variants for Every Driver

Building on its legacy of Vorsprung durch Technik, Audi’s RS performance line-up represents a bold step forward in performance and innovation. Continuing its product offensive, Audi begins 2025 with the introduction of the RS 3, RS Q8 performance, and RS e-tron GT performance—each offering precision engineering, striking design, and unmatched performance. Whether it’s the compact agility of the RS 3, the commanding SUV presence of the RS Q8 performance, or the electrified luxury of the RS e-tron GT performance, these models set a new standard for automotive excellence.

Audi RS 3: Performance Meets Versatility

The RS 3 has been reimagined with a striking facelift, combining refreshed aesthetics with cutting-edge technology. At its heart lies Audi’s 2.5-litre five-cylinder TFSI engine, delivering an exhilarating 400 horsepower and best-in-class acceleration of 0 to 100 km/h in just 3.8 seconds. The RS Torque Splitter dynamically distributes power between the rear wheels, enhancing agility and precision during spirited cornering, while a dedicated drift mode underscores the car’s playful character on closed tracks.

Visual updates include a redesigned honeycomb grille, re-sculpted bumpers, bold air intakes, and updated LED light signatures. Drivers can now choose from new exterior colours and opt for performance wheels for added road presence. Inside, new RS bucket seats offer superior support in spirited driving, while carbon fibre accents and customisable ambient lighting provide a motorsport-inspired atmosphere. Combined with Audi’s MMI infotainment system, the RS 3 delivers an immersive driving experience tailored to modern performance enthusiasts.

Audi RS Q8 performance: The Ultimate SUV

The RS Q8 performance represents the pinnacle of Audi’s combustion-engine SUVs, blending unrelenting power with everyday practicality. The 4.0-litre V8 biturbo engine, paired with mild-hybrid technology, produces a formidable 640 horsepower and 850 Nm of torque, launching the SUV from 0 to 100 km/h in just 3.6 seconds. Enhancements to the turbochargers and increased boost pressure elevate the performance of the RS Q8 to new heights, making it Audi’s most powerful SUV.

The exterior features a refreshed design, including a more aggressive front fascia, redesigned air intakes, and enhanced rear diffusers. Exclusive lightweight 23-inch wheels—available in matte black or titanium finishes—contribute to the vehicle’s athletic stance while improving overall efficiency. Inside, the cabin features RS-specific elements such as perforated Valcona leather seats with contrast stitching, a driver-centric digital cockpit, and a state-of-the-art Bang & Olufsen sound system. Whether navigating city streets or open highways, the RS Q8 performance offers unparalleled luxury with uncompromising strength.

Audi RS e-tron GT performance: Leading the Electric Revolution

Audi’s electric flagship, the RS e-tron GT performance, sets new benchmarks for sustainable luxury and thrilling performance. Its dual-motor setup delivers up to 925 horsepower in boost mode (when using Launch Control), launching the car from 0–100 km/h in a breathtaking 2.5 seconds. The battery capacity now stands at 105 kWh (gross), and—thanks to the advanced 800-volt electrical architecture—this allows ultra-fast DC charging of up to 320 kW. As a result, the battery can be replenished from 10% to 80% in just 18 minutes, extending the car’s range to as much as 592 kilometres (WLTP).

Aerodynamic enhancements, including an adaptive rear spoiler and underbody airflow optimisation, ensure efficiency without compromising the RS e-tron GT’s striking silhouette. A new active air suspension adapts to driving conditions in real time, providing a refined balance between comfort and dynamic handling. Inside, an optional sunroof with transparency control lets occupants tailor the amount of natural light, while a new steering wheel with satellite buttons places key functions within easy reach. An expansive digital cockpit and premium materials complete the interior, showcasing Audi’s commitment to innovation and craftsmanship. The RS e-tron GT performance embodies Audi’s vision for sustainable mobility without sacrificing driving thrills.

Engineering Excellence

With its latest RS line-up, Audi reaffirms its dedication to innovation and craftsmanship. Designed to meet the unique demands of the region, these models offer unparalleled performance, luxury, and sustainability. Audi invites drivers to explore these exceptional vehicles and experience the future of automotive excellence.

Audi Middle East’s Managing Director Rene Koneberg comments: “As part of our largest product offensive to date, we’re beginning the new year with a bold statement. Our RS performance line-up exemplifies Audi’s relentless pursuit of excellence. By seamlessly blending high performance, innovative design, and smart technology, we are delivering vehicles that not only meet but exceed the expectations of our customers. The unveiling at the Dubai 24-hour race highlights our unwavering commitment to the region and its passion for automotive excellence.”

Pricing and Availability

The Audi RS 3, RS Q8 performance and RS e-tron GT performance will be available in showrooms across the region starting mid-January 2025.

In GCC countries:

• The RS 3 is available for orders now, starting from USD 69,946*.
• The RS Q8 performance starts from USD 169,007*.
• The RS e-tron GT performance is available from USD 190,000*.

*Prices exclude VAT, roadside assistance, registration fee and service package.

-For more information on the Audi RS 3 models, please visit https://audi-me.com/rs3 or contact your local dealer.
-For more information on the Audi RS Q8 models, please visit https://audi-me.com/rsq8 or contact your local dealer.
-For more information on the Audi RS e-tron GT models, please visit https://audi-me.com/rs-e-tron-gt or contact your local dealer.

The all-electric vehicle was unveiled by the General Command of Dubai Police and Al Nabooda Automobiles in a ceremony attended by senior officials that included Major General Jamal Salem Al Jallaf, Director of the General Department of Criminal Investigation; Juma Al Nabooda, Associate Director and Board Member of Khalifa Juma Al Nabooda Group of Companies; Brigadier Harib Al Shamsi, Assistant Director-General for Administrative Affairs; Brigadier Khalafan Al Jallaf, Director of the Tourist Police Department; and from authorised Audi dealer, Al Nabooda, Gaurav Mudgil, National Sales Manager; and Rana Eyamie, Marketing Manager.

Dubai Police offers a range of 12 services and products designed to enhance the experience of tourists and visitors in the Emirate, and among them is the impressive Audi RS e-tron GT. This fully electric vehicle perfectly aligns with the UAE’s sustainability focus, reflecting Dubai Police’s commitment to being an environmentally responsible and community-oriented police force. Notably, the striking presence of the RS e-tron GT garners significant attention wherever it goes, showcasing the strength and engaging nature of Dubai Police.

In addition to its captivating appearance, the Audi RS e-tron GT delivers exceptional performance. It accelerates from 0-100 km/h in just 3.3 seconds and boasts a range of up to 472 km, according to the globally harmonised light vehicle test procedure. Charging the battery from 5% to 80% takes a mere 22.5 minutes. Inside the RS e-tron GT, the RS design elements provide an attractive touch, featuring contrast stitching that adds a bold look to its elegant and progressive interior design.

K. Rajaram, CEO of Al Nabooda Automobiles, said: “At Al Nabooda Automobiles, we are delighted to continue our longstanding partnership with Audi and the Dubai Police as we witness the addition of the fully-electric Audi RS e-tron GT to the Dubai Tourism Police luxury fleet, along with the Audi R8. Adding the Audi RS e-tron GT is a testament to our commitment to sustainability, innovation and progress, and we are proud to offer a vehicle that aligns with the Dubai Vision 2030.”

Dubai Police is committed to equipping its tourist security patrols with the latest luxury models and RS e-tron GT joins an existing Audi R8 in its fleet. Brigadier Khalafan Obaid Al Jallaf, Director of the Tourist Police Department, explained that the Audi RS e-tron GT is their fleet’s second fully electric, environmentally friendly vehicle. He emphasised that Dubai Police’s luxury security patrols enhance the security presence in tourist areas during events and community initiatives and play a crucial role in providing services to tourists and the general public, answering their inquiries, providing information, and ensuring their safety throughout their stay in Dubai.

DUBAI, UNITED ARAB EMIRATES — The Audi e-tron GT quattro was a big winner at this year’s World Car Awards, which was presented for the 18th time in New York. Nominated in the categories World Electric Vehicle of the Year, World Performance Car, and World Car Design of the Year, the e-tron GT quattro took home the title of World Performance Car at the world’s biggest and most prestigious new car awards ceremony, dubbed the “Oscars of the automotive world.” More than 100 auto journalists from around the world thoroughly tested the cars that qualified and then voted on them for the 2022 honors.

“We are delighted to announce that the Audi e-tron GT has won the 2022 World Performance Car of the Year award! The e-tron GT was the only EV contestant in its particular category, competing with other powerful world-renowned performance vehicles. This win is testament to our vision of the future or mobility and is a symbol of the path we are on as a brand.” Said Carsten Bender, Managing Director of Audi Middle East.

Sophisticated thermal management system for reproducible performance

The performance that earned the Audi e-tron GT quattro its World Performance Car award is ensured, to a great extent, by a sophisticated thermal management system. In the Audi e-tron GT quattro, that system consists of four thermal circuits. That means that the battery and the components of the drive system each stay at their ideal temperature, resulting in performance characteristics that can be reproduced at any time.

Thanks to intelligent thermal management, anyone who uses the e-tron route planner in the e-tron GT quattro will put the battery in an ideal temperature range for charging, depending on the exterior temperature, even while the car is driving – which is useful for fast charging with up to 270 kW.

Audi continues to expand its winning streak

This year’s victory brings the brand with the four rings to eleven first places at the World Car Awards. That makes Audi the most successful manufacturer in the history of that award.

Audi’s victories at the World Car Awards

To learn more about Audi’s recent win at the 2022 World Car Awards, please visit: https://tinyurl.com/mrranmpx

With the launch of the Audi RS e-tron GT, the brand with the four rings is continuing to blaze the trail into the emotional, extremely exciting future of electric mobility. It’s an Audi unlike any other and, ahead of its official launch in the region, Audi Middle East is offering customers the chance to reserve their RS e-tron GT and be among the first to experience and take ownership of the exclusive model through its Join the Waitlist program.

Carsten Bender, Managing Director, Audi Middle East commented, “The RS e-tron GT is the beginning of a new era for Audi and we are thrilled that the Middle East will be among the first markets to make it available for our discerning customer base. This vehicle is a modern reinterpretation of the Gran Turismo and brings the best in sportiness and power to the electric segment, cementing the e-tron’s position as a leader in premium electric mobility.”.

A new era of Gran Turismo: sporty and comfortable

The RS e-tron GT can sprint from 0 to 100 km/h in 3.3 seconds and reach a top speed of 250 km/h.  The four-door coupe reinterprets the traditional Gran Turismo concept – its design expressive, its technology revolutionary. Two powerful electric motors – one on the front axle, the other on the rear axle – are responsible for the outstanding electric all-wheel drive.

Its chassis includes features such as adaptive three-chamber air suspension and an electronic differential lock on the rear axle. The e-tron sport sound creates a fitting acoustic backdrop for this technological masterpiece. Matrix LED headlights with Audi laser light come as standard while a number of options are available, including up to 21-inch wheels and all-wheel steering.

The Audi e-tron is the world’s best-selling premium electric car

With the launch of the e-tron GT, AUDI AG is continuing its transformation into a provider of sustainable premium mobility. In 2020, the brand with the four rings was by far the largest manufacturer of electric vehicles among Germany’s three premium brands. The extremely successful Audi e-tron models recorded year-over-year growth of 79.5 percent last year, with 47,324 units delivered to customers.

More than 80 percent of the models in Audi’s range are currently available with an all-electric or electrified drive system, and the carmaker’s EV offensive continues to pick up steam, with Audi increasing the number of all-electric models (BEVs) in its range from three to seven this year. Looking ahead, the company intends to have more than 20 all-electric models and an expanded PHEV lineup on the road by 2025.

Customers joining the waitlist can also receive special access to a personalized site, which includes dedicated virtual tours of the car and other exclusive tailor-made content. The site offers a Google map style range indicator, showing the range from one destination to another utilizing the most popular points of interest in each market, as well as integration with Plugshare to provide real time accurate data on charging stations and locations.

The Audi RS e-tron GT is currently on a tour around the region. Customers who wish to get a hands on experience can contact their local dealer for more information. For more details and to Join the Waitlist visit www.audi-me.com .